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Ash Maurya on Jobs-to-be-Done and Running Lean

Chris Spiek // 06.30.14

On this episode of Jobs-to-be-Done Radio we’re joined by entrepreneur, author, and entrepreneurship expert Ash Mauyra. Along with creating the Lean Canvas, an incredibly usable tool for startups who are trying to apply the lean startup methods, Ash has integrated …

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Alan Klement on Designing Around Jobs-to-be-Done

Chris Spiek // 02.18.14

How do you go about designing product features around Jobs-to-be-Done? This week on Jobs-to-be-Done Radio we’re joined by Alan Klement who talks about how he came up with his version of the job story, and shares some great examples of …

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Streema Co-Founder Martin Siniawski on JTBD Radio

Chris Spiek // 01.17.14

This week we continue to explore how Jobs-to-be-Done and the Lean Startup movement are intertwined. We’re joined by Martin Siniawski, the co-founder of Streema as well as one of our beloved jobs-to-be-done experts, Amrita Chandra from Shape and Sound. Martin talks …

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Dave and Brenna from MeetUp on JTBD Radio

Chris Spiek // 12.09.13

During this episode Dave and Brenna talk about how Jobs-to-be-Done is being used at MeetUp alongside their well-established usability testing practice.  They even share some of the Jobs-to-be-Done that people hire Meetup to do and the subtle anxieties that go …

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Jobs-to-be-Done Interview: Buying a Smartphone

Chris Spiek // 11.05.13

Jobs-to-be-Done Radio is back this week with another sample interview for you to listen to and learn from.  Tune in to hear us unpack how Becky from Red-Gate software came to decide that it was time to ditch her feature-phone and …

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Forces Friday: Habit of the Present

Chris Spiek // 09.20.13

Our Forces Friday series concludes this week with an in-depth discussion of the Habit of the Present: Why would a consumer have to break a habit in order to buy a Roomba vacuum cleaner? Chris, Bob, and Ervin discuss the force using …

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